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Speaking and Affiliate Experts
There are only so many sites in your affiliate niche that will be considered “expert” sites. So you need to work on all fronts in gaining recognition and staying highly visible to your target visitor group. One good way is to be a speaker. Once you’ve created and managed an affiliate site, you know so much more than you realize. Think about where your level of knowledge is versus last year. Think of the alliances you could make if you share your knowledge.
In the beginning you will probably be asked to speak for free. Do so and seek out other opportunities. For every organization that asks you, there are many more that are similar. Offer your self up at client events, merchant forums, and affiliate management conferences, as well as meetings of specialty groups your niche site visitors attend. Hone your repertoire down to a few subject areas that you know well and can keep up-to-the minute on, get experience, and send out online and offline press releases.
You’ll be able to reprint your speeches on your site, expand the topics to Q & A, ezines and your newsletter. Your name will begin to be recognized, and you’ll need to take very opportunity to reinforce your status as an expert. Get your material printed on related sites that don’t compete with you. Put together an ebook, perhaps in serial form. Once you have the word “author” after your name, you’ll have an easier time charging for speaking, because you can be billed as a super expert. Then you’ll be in the enviable position of being paid to promote your site!
Karen Kari's articles and more information on the affiliate business can be found at: http://www.affiliatebandit.com
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