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Discover The Magic Of The InterNetwork Marketing Funnel: Your Success Toolbox - Part 2
So in order to explain how “flipping the funnel” works for InterNetwork Marketing, I would like to invite you to take a closer look at your Success Toolbox and see how it works at the different stages of your funnel and megaphone:
Step 1: Generate Traffic - Making “strangers” find you
Obviously it all starts with TRAFFIC. While creating traffic is relatively easy, the real key to your success is to generate TARGETED traffic. The more targeted your traffic, the more profitable your internetwork marketing business will be. In the coming weeks we will discuss several proven and highly targeted traffic generation methods, but an easy yet extremely powerful way to jumpstart your business is Pay-Per-Click (PPC) advertising. PPC marketing, as it is also know, allows you to quickly create and direct a flow of high quality prospects into your funnel. A word of caution though: PPC is paid advertising, and so you don’t waste either time or money, I highly recommend the following resource that will get you up to speed in no time and put you ahead of at least 90% of your competition: Perry Marshall’s Definitive Guide to Google AdWords.
Step 2: Capture Leads - Turning “strangers” into “friends”
As your traffic generating efforts are starting to pay off, you next challenge is to turn your visitors from “strangers” into “friends”. You can accomplish this by giving them something of value (usually an info-product such as an ebook or audio file) and gaining their permission to continue “talking” to them. This is why defining this “doorway” into your funnel and getting it right is absolutely critical. Remember, you only get one chance to make a first impression, so again you want to use the best tools available out there. My top choice here goes for this Lead Capture Page generator.
By the way, there are several terms used here: gateway page, landing page, squeeze page or opt-in page, it’s all the same!
To see a good illustration of how it works, just go to:
http://QinetiQWealth.com
Stay tuned for Step 3 where we finally learn how to monetize our list-building efforts!
Copyright © Luc Andria
You have full permission to publish and distribute the above article electronically, in print, in your e-zine, website or e-book free of charge provided this entire resource box and the links in the article are kept intact.
| Luc Andria is the owner of the world's first Internet Network Marketing School. A Harvard-educated seasoned entrepreneur and marketing expert, he leads a team of successful business builders creating global residual income. Discover how you can leverage proven strategies and powerful cutting edge techniques of InterNetwork Marketing to explode your business and income at http://LucAndria.com Alba Spectrum popular articles series: FAQ, Reviews, Introductions, Product Selections, Advises, Definitions, online marketing We are serving wholesale & retail customers in Illinois, California, Texas, Wisconsin, New York, Washington, Ohio, Michigan, Indiana, Arizona, New Mexico, Louisiana, Florida, Georgia, Minnesota, Utah, Virginia, Georgia, Hawaii, Iowa, Colorado, Ontario, Quebec, Alberta, British Colombia. We also serve customer internationally in New Zealand, Europe: UK, France, Poland, Italy, Germany, Russia, India, Byrma, Thailand, Holland, Denmark, Sweden, Norway, Indonesia, Austria, New Zealand, Pakistan, Afghanistan, Iran, Spain, Argentina, Brazil, Chile, Uruguay, Paraguay, Peru, Equador, Colombia, Venezuela, Panama, Costa Rica, Canada, South Africa, Nigeria, Portugal, Greece, Turkey, Asia: India, China, Philippines, South Korea, plus business metros: Chicago, Los Angeles, Phoenix, Boston, Atlanta, Minneapolis, Fargo, Seattle, Miami, Orlando, Detroit, Buffalo, Toronto, Paris, London, Montreal, Denver, Warsaw, Berlin, Prague, Rome, Karachi, Sao Paulo, Rio de Janeiro, Moscow, Buenos Aires, Dehli, Mumbai, Beigin, Cairo, San Francisco, Fremont, Naperville, Oakland, Melburn, Sidney, Sent Petersburg, Tampa, New Orleans, Houston, Dallas, Mexico City, Bogota, Caracas, Lima, Salvador, Recife, Brasilia, Curitiba, Goiania. http://www.albaspectrum.com |