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Reciprocal linking

In short, if you have a fairly new website you're going to have to email other webmasters and ask if they're interested in reciprocal linking. So how to you go about finding suitable websites?

Here's one of the methods I use:

Let's say I created a website about killer whales. The first thing I do is a google search on
killer whales.

Next I take the first website that's listed and do a google search on it's url. So if the first website's url is "www.allaboutkillerwhales.com" I would copy and paste that url into the google search box.

One of the nifty things about Google is that if you search on a url it'll give you an option of finding pages that link to that url. So continuing the example the above the next thing I do is click on "Find web pages that link to www.allaboutkillerwhales.com."

Now I have a list of urls that have links to a site about killer whales. I can email these sites and ask if they'd like to link to my site.

But it doesn't stop there. When I find a web page I can also use Google to find similar pages. These similar pages are likely to also be suitable candidates for reciprocal linking.

Finally I repeat the process above for other websites I found when I searched for "killer whales."

About the Author

Kevin Davies is webmaster of eroshummingbird.com

Alba Spectrum popular articles series: FAQ, Reviews, Introductions, Product Selections, Advises, Definitions, online marketing

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